Groups

A group organises your products into sections in the store, such as “Apparel” or “Prints”. Groups are about presentation: they decide how the store is divided up, not what anything costs or which items go together as a bundle. A product chooses the groups it belongs to, and can sit in more than one.

Create a group

Merch → Groups → New Group

A group has its general details and its appearance, on two tabs.

General

• Title and Description: the section heading and any blurb shoppers see. The description supports Markdown.
• Visible and Sort Order: whether the section shows, and where it sits among your groups.
• Visible for events: limit which events this group shows up for. Leave empty to show it everywhere.

Appearance

• Banner images: an optional banner for the section, in a tall and a wide version so it fits different layouts.
• Image shape and image format: override how product images look inside this group. Left empty, the group uses your event’s default image settings; set them here when one section needs a different look, for example wide banners for prints but square tiles for pins.

Groups and the store layout

Groups define the sections; your event’s store layout setting decides how those sections are shown, as a list of sections, tabs, a denser list, or a single grid. Set the layout once in Settings, and every group follows it.

Tip

Keep groups broad and few. A handful of clear sections reads better in the store than many small ones, especially on a phone.